More on men and cooking

March 13, 2008

Men cookingIn the weeks since I first wrote about the cooking habits of modern men, I’ve noticed many Internet searches often bring people to that particular blog post (the other topic everyone seems to love is gourmet cupcakes!). As often as several times a day, my blog stat chart indicates that someone arrives here after searching for information about men and cooking. It’s obvious that people are curious to know what men are up to in the kitchen. I only wish I could see who’s doing the searching. Is it over-tired women hoping that change is in the offing? Male home cooks looking for camaraderie and validation that what they are doing is normal and acceptable? I can only guess.

Last week I missed a press event held by GE to promote their new Café series of appliances (if it had been hosted by Jack Donaghy I would definitely have made an effort to attend!). Although I couldn’t attend, the publicist sent me the media kit, which contained more info about men in the kitchen. So, since you seem so interested, I’ll share the details with you here:

• 80% of Canadian men report that they shop for menu ingredients, prepare the house, serve guests and help with clean up when they and their spouses entertain

• 60% of men are involved in cooking when guests come over

• 53% of men say they would cook more often if their appliances had a many, professional look and feel. (BTW, ladies, the picture above is of a kitchen that GE thinks will make men feel right at home and encourage them to rattle pans more often).

According to publicist Laura Garcia, these findings were the result of a random, national telephone survey conducted in January. The responses of 1,002 Canadian adults were used to calculate these statistics.